Shchetkina, Anya and Ron Berman, "Mostly Useless Heterogeneity: The Potential for Targeting in Experiments with Many Interventions". Accepted at ACM EC 2024.
De La Rosa, Wendy, Ron Berman, Christophe Van den Bulte, Nidhi Agrawal, Adam L. Alter, Christopher J. Bechler, Jonathan E. Bogard, J. Anthony Cookson, Kylie Davis, Ayelet Fishbach, Craig R. Fox, Ayelet Gneezy, Hal E. Hershfield, Tatiana Homonoff, Aziza C. Jones, Lena Kim, John G. Lynch, Tamutswa Mahari, Erick M. Mas, Eesha Sharma, Anya Shchetkina, Jackie Silverman, Abigail B. Sussman, Patricia Torres, Stephanie M. Tully, Broderick L. Turner, Jr., Esther Uduehi, Oleg Urminsky, Adrian F. Ward, Vince Dorie, Gwen Rino, Maximilian Hell, and Eric Giannella, “Increasing Interest in Claiming a Tax Credit: Evidence from Two Large-Scale A/B/n Field Experiments Among Lower Income People”. R&R at Marketing Science.
Your MMM Is Broken: Identification of Nonlinearities and Dynamics in Marketing Mix Models
with Ryan Dew and Nicolas Padilla